Emmanuel Ekedum

Copywriter and Marketing Strategist
Uyo, NG.

About

A highly results-driven Copywriter and Marketing Strategist with a proven track record of crafting compelling content and developing strategic campaigns that drive significant business growth. Expertise in SEO, email marketing, and social media advertising has consistently increased client engagement, boosted sales by up to 45%, and enhanced brand visibility across diverse industries. Adept at leveraging data-driven insights to optimize performance and achieve measurable outcomes for B2B and B2C clients.

Work

Authority Magnet Co
|

Content Manager

Remote, Remote, Nigeria

Summary

Led comprehensive content strategy and execution for diverse clients, consistently achieving top search rankings and high client retention.

Highlights

Authored and optimized content across various niches, securing and maintaining over 15% front-page Google rankings to significantly enhance organic visibility.

Increased clients' site traffic by 18% through the strategic development and execution of SEO-driven content, leveraging advanced best practices.

Managed end-to-end content needs for clients in sectors like outdoor living, DIY, gardening, and automotive, achieving a consistent 90% client retention rate.

Melanin Business LLC
|

Email Marketing Strategist

Remote, Remote, Nigeria

Summary

Orchestrated comprehensive email marketing campaigns, enhancing client efficiency and driving substantial sales and subscriber growth.

Highlights

Developed and implemented an integrated email marketing strategy for the client's full suite of courses, books, and programs, optimizing their operational schedule by 30%.

Engineered high-converting email sequences for targeted client lists, directly contributing to a 25% increase in sales.

Directed email marketing campaigns that rapidly increased course subscribers by 22% within a two-week timeframe.

Black and Blue Co
|

Copywriter

Remote, Remote, Nigeria

Summary

Executed impactful Facebook ad campaigns, leveraging A/B testing and creative copywriting to significantly boost sales and engagement.

Highlights

Developed and A/B tested diverse Facebook ad copy angles, maximizing campaign performance and achieving over 15% improvement in key metrics.

Produced multiple compelling, Facebook-compliant ad creatives that effectively captured attention and generated a strong 1.7% Click-Through Rate (CTR).

Coordinated and supervised the successful launch of Facebook ad campaigns, resulting in a significant 45% increase in sales within the initial month.

Education

Federal University of Technology Owerri
Owerri, Imo, Nigeria

Bachelor of Engineering

Chemical Engineering

Courses

Thermodynamics

Fluid Mechanics

Heat Transfer

Mass Transfer

Process Control

Chemical Reaction Engineering

Languages

English

Certificates

SEO Strategies and Best Practices

Issued By

Hubspot

Skills

Facebook Ads

Facebook Ads, Paid Social, Digital Advertising.

Copywriting

Copywriting, Content Creation, Brand Messaging.

Content Writing

Content Writing, SEO Content, Article Writing.

Email Marketing

Email Marketing, Email Campaigns, CRM.

Go-to-Market Strategy

Go-to-Market Strategy, Market Entry, Product Launch.

Google Ads

Google Ads, SEM, PPC.

Content Marketing

Content Marketing, Strategy, Distribution.

Lead Generation

Lead Generation, Sales Funnels, Conversion Optimization.

Sales

Sales, Business Development, Client Acquisition.

Marketing

Marketing Strategy, Digital Marketing, Campaign Management.

Google Analytics

Google Analytics, Data Analysis, Reporting.

Social Media Management

Social Media Management, Community Engagement, Platform Strategy.

SEO

SEO, Search Engine Optimization, Keyword Research.

Sales Funnel

Sales Funnel, Customer Journey, Conversion Funnels.

SEM

SEM, Search Engine Marketing, Paid Search.

Projects

Sales and Marketing Internship (HNGi9 Finalist)

Summary

Participated in an intensive eight-week sales and marketing internship program, culminating as a HNGi9 finalist. This program provided hands-on experience in various aspects of digital marketing and sales strategies.